From a housing problem to an enquiry ready for follow-up.

01

An article starts a question about someone’s own home

Woonproblemen.nl publishes information about draughts, condensation, mould, cold rooms and noise. Its articles combine explanations with practical topics. Readers may recognise a problem while still looking for the right words, a possible cause or an appropriate next step.

They then relate general information to a specific home. An article can explain a great deal and still leave a personal question unanswered. An accessible intake conversation matters at that point: a reader can start with their situation rather than first translating it into a fixed form.

02

Every enquiry starts with AI

In the described setup, Corthex handles the initial intake of 100% of enquiries through AI. The first point of contact and intake sit with the assistant. Visitors begin with the situation or question on their mind; Corthex helps organise what is being requested and the information already available.

This role fits the purpose of the platform. Articles support exploration, while a conversation helps clarify the reader’s own question. Not every information request needs to become a lead. When someone does want contact or further help, intake can progress into an actionable enquiry.

03

Turning a question into a usable lead

Corthex captures leads automatically as part of intake. The value comes from combining contactability with context: the enquiry records not just a request to be contacted, but what the person wants help with. Available contact details and the reason for the conversation stay together.

For example, a reader might want further help with a window or door after reading an article. Follow-up benefits from knowing what the question concerns and how to reach the person. This illustrates the intake process; it is not a published customer conversation or a diagnosis of a property.

1. The visitor describes the question or situation.
2. Corthex clarifies what is needed for the enquiry.
3. The assistant captures available lead and contact details.
4. Where needed, the enquiry moves to further follow-up with its context.

04

Passing on the enquiry, including the story behind it

When an enquiry needs further attention, Corthex routes it for follow-up. The process therefore goes beyond collecting a contact detail. The reason for the request stays with it, allowing the next person to build on what the visitor has already explained.

The responsibilities remain clear. AI receives the enquiry, helps organise it and captures the lead. What happens next depends on the request. The 100% figure concerns initial intake; an assessment, appointment or solution may still require human involvement.

05

Connecting information with the next step

This approach brings two visitor needs together at Woonproblemen.nl. Someone looking for an explanation can continue exploring. Someone seeking help with their own situation can describe it in the conversation and, when appropriate, provide contact details for a next step.

The case describes a connected process: information prompts a question, AI receives the enquiry and lead capture enables follow-up. Its central outcome is the configured intake of all enquiries, with automatic lead collection and routing when required.